We love the taste of data, insightful white papers and inspiring success stories. Collectively, we subscribe to hundreds of different newsletters, websites and magazines
where we keep up with the latest ideas that are making an impact. We’ve also been around the block a few times and have learned a thing or two from our own experiences.
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With new technologies quickly taking over everyday communication, the question becomes ... is email still king? Or, will the newest trends in technology cause a coup in the interactive marketing realm?
Mix an online mapping application with other useful information such as ratings or events and what do you get? One of the hottest new trends in bringing the online and real worlds closer together – mapping mashups. Mashups have been created to show everything from potholes to people. This whitepaper will give you an idea of how they work.
This ebook introduces the virtual world phenomenon. Over the past couple of years, virtual worlds have become increasingly popular. More exciting to marketers is that they have also become an interesting and viable marketing opportunity. However, simply understanding virtual worlds, such as Second Life, can be confusing, let alone the prospect of marketing and branding in them.
This white paper provides an overview of the psychological factors that influence user behavior and how, by discovering them for a specific audience, you can dramatically impact bottom line results.
This report contains hard facts on e-commerce trends including average conversion rates, shopping cart additions, abandonment rates and average orders.